Privacy Policy

1) Who we are

The Yard Builders Merchant Ltd (“The Yard BM”, “we”, “us”). We’re responsible for how your personal data is used when you shop with us or use our website.

Company No: 11514856

Address: First Floor, 10 College Rd, Harrow HA1 1BE

Email: support@theyardbm.co.uk

Phone: 07902 952591

2) What this policy covers

• This explains what we collect, how we use it, who we share it with, and your choices when you:
• browse theyardbm.co.uk,
• place an order (online, by phone or email),
• create/use an account, or
• receive emails or marketing from us.
  
  

3) The data we collect

• Identity & contact: name, company, addresses, email, phone, delivery notes.
• Orders & payments: what you bought, invoices, delivery/returns details, payment references. (We don’t store full card numbers.)
• Technical & usage: IP address, device, browser, pages viewed, and cookie IDs.
• Preferences & messages: your marketing choices and any messages you send us.

We don’t intentionally collect sensitive data (like health information).

4) How we use your data (plain English)

We use your information to run our business and look after your order. In each case we include our legal reason in brackets.

• Set up your account & fulfil your order — picking, packing, delivery, returns/refunds. (We need this to perform our contract with you.)
• Customer support — answering questions and fixing problems. (Contract/legitimate interests.)
• Order updates — confirmations, delivery updates, important changes. (Contract/legal obligation.)
• Payments & fraud prevention — taking payment safely and stopping misuse. (Contract/legal obligation/legitimate interests.)
• Marketing you ask for — news and offers, plus managing your opt-ins. (Consent or legitimate interests; opt out anytime.)
• Improve and protect our site — troubleshooting and analytics. (Legitimate interests.)
• Legal duties — tax, accounting and compliance. (Legal obligation.)
  
  

5) Cookies

We use cookies to make the site work, remember your settings, and help us improve it. For details and how to control cookies, see our Cookie Policy.

6) Payments

Payments are handled by trusted providers. We don’t keep full card details; your payment data is processed securely by them.

7) Sharing your data

• We share data only with trusted partners who help us run our services, for example:
• delivery and logistics,
• payment providers,
• IT/hosting and analytics,
• professional advisers, and (if required) regulators or law enforcement.

We never sell your personal data.

8) Sending data outside the UK

Some providers are outside the UK. When we transfer data internationally, we use approved safeguards (like adequacy decisions or standard contracts) to protect it.

9) Keeping your data safe

We use appropriate security measures (encryption in transit, access controls, regular reviews). No system is 100% secure, but we work to keep your data safe.

10) How long we keep it

• Only as long as needed, for example:
• Orders/invoices/tax records: up to 6 years (HMRC requirements).
• Customer support messages: up to 24 months after resolution.
• Marketing preferences: until you opt out or become inactive.
• Website logs/analytics: typically up to 12 months.

We may keep data longer if the law requires it or for legal claims.

11) Your rights & choices

You can ask us to: access, correct, delete, or limit your data; object to certain uses (including marketing); or get a copy of your data.

If we rely on consent, you can withdraw it at any time.

To use your rights, contact support@theyardbm.co.uk. You also have the right to complain to the Information Commissioner’s Office (ICO).

12) Age & Eligibility

You must be 18+ to place an order. Our site isn’t intended for children under 13, and we don’t knowingly collect their data. If you believe a child has provided information, please contact us so we can delete it.

13) Links to other sites

If we link to other websites, their privacy practices apply there—check their policies.

14) Changes to this policy

We may update this policy from time to time. When we do, we’ll publish the new version on this page and update the “Last updated” date. Please check back occasionally.

Last update 27th September 2025.